AI strategy
A clear, prioritised AI agenda tied to your business strategy, competitive position and operating model. Counsel for boards and the C-suite on investments, vendors and risk.
AI strategy · Digital innovation · Transformation
Making AI work, for the business and the people in it. I advise boards and executive teams on AI strategy, digital innovation and transformation.

About
PhD, MBA · Basel, Switzerland
I help leaders and organisations create lasting value with human-centric AI. My work addresses the barriers that rarely show up in a business case: technology that does not fit the process, processes that ignore the people, and skills that lag behind the ambition.
Today I drive AI strategy and AI adoption at Roche, one of the largest companies in Europe. My path runs from academic research, with a PhD in Artificial Intelligence and Neuroscience, to enterprise leadership, with an Executive MBA from IMD (high honors). My writing appears in Harvard Business Review and MIT Sloan Management Review, I have been cited in Forbes, and I am a frequent guest lecturer at universities and business schools.
Through BTN Advisory, I advise and train leadership teams, often together with other leading experts, to deliver results tailored to each client.
Advisory & training
I work directly with senior leadership to cut through the noise and build an AI agenda that holds up in practice. Every engagement is tailored. No generic playbooks.
A clear, prioritised AI agenda tied to your business strategy, competitive position and operating model. Counsel for boards and the C-suite on investments, vendors and risk.
Turning promising ideas and prototypes into tools your organisation can use, from AI-assisted building to products that run in production.
Changing how work gets done: operating model, skills, incentives and adoption, so the value of AI shows up in results and in people's work.
Contact
Whether you are shaping an AI strategy, need a trusted advisor, or want to see what is possible, I am happy to start with a conversation.